Thứ Bảy, 7 tháng 9, 2013

copying in fashion and goods



ĐỀ 13-07-2013
The tendency for human beings to copy one another is shown in the popularity of fashion and goods. Agree or disagree.

Agree
- Economic urge
- Easy to copy

Disagree
- Not easy to copy due to complicated procedures
- Other fields are easier to imitate

Fashion and goods are becoming more similar between brands. Some people think that manufacturers are copying ideas of each other in such products while others claim that this is hardly necessarily reflected mostly in fashion and goods. I believe that in any field, people can copy from others and sometimes, fashion and consumer goods are far from sole imitation.

First of all, it is thought that copying the style of fashion and goods is easier than other types of imitation. Just a glance at design is sufficient enough to provide other competitive brands to follow and manufacture right after the original item comes into being. Nevertheless, people's desire is to enjoy products with good appearance and quality at the same time. Despite the copying trend of outstanding appearance, if the quality of products is below expectation of consumers, for instance, short durability and high price, the latter ones will shun away these items soon. Hence to copy business items, it is the harmonious combination of quality and design.

Second of all, people mostly need goods in their daily life. The rate of consumption in daily goods adds up to billions of dollars for producers, which motivates them to copy each other. Yet, when it involves the assembly line and advanced technological applications, it is far from easy to follow suit. Technological goods need expertise, significant investment and long-term research. Hence, though goods may look like each other, they are rarely products of pure emulation and mass- consumed. Chinese products, for instance, in spite of being believed to be of lower price and copy others in the world, are still not as attractive as original ones as created in America and Japan which own unique designs and superb procedures of productions. In addition, copying trend is actually more noticeable in other fields. In music, a style of one nation may borrow greatly from that of other countries to enrich cultural heritage of each nation while products of high intellectuality such as writing styles are somehow similar to each other. Even in choice of life, when a person has little inkling about what he or she does in life, it is more likely that he or she will travel exactly the same journey as predecessors to be on the safe side. When it comes to work environment where competition is fierce, to ingratiate oneself with bosses, employees are possible to copy ideas of others, which actually proves easier than to imitate the complicated business models to generate fashion designs or consumer goods.

-         Procedure /prə’si:ʤə/ (n) thủ tục
-         Imitate (v) bắt chước, làm giả, noi gương, làm theo – (n) imitation
-         Durability (adj) : tính bền = lastingness = enduringness – (adj) : durable
-         Shun + away (v) : tránh, xa lánh
-         Harmonious (adj) cân đối, hài hòa  -  (n) harmony = consonant/consonance
-         Assembly (n) : cuộc họp, hội đồng, sự tập hợp, sự lắp ráp
-         Emulate (v) : ganh đua, cạnh tranh  = compete – (n) emulation = competition
-         Competitor = rival /raivəl/  (n) đối thủ, người cạnh tranh
-         Intellectuality /'inti,lektju'æliti/ (n) tính chất trí thức, khả năng làm việc bằng trí óc
-         Inkling (n) ý niệm mơ hồ, sự hiểu biết qua loa, sự nghi hoặc
-         Fierce /fiəs/ (adj) : hung dữ, dữ dội, mãnh liệt
-         Ingratiate /in'greiʃieit/ + oneself + with sb : làm cho ai mến mình
-         Superb (adj) tuyệt vời, rất cao, nguy nga, tráng lệ, cao cả

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